The 3rd Social Networking Conference 2010

The Internet has changed so many things in the lives of many individuals. Nowadays, people no longer have to depend on news coming from TV shows and print publications alone. You can already access almost everything you want to know with just some taps on the keyboard and a few clicks on the mouse. One could also easily connect with family and friends from around the globe in real time.

If you are reading this post, there’s a high probability that you are already internet-savvy enough to have signed up in one or more social networking sites such as Facebook, Twitter, MySpace, Multiply, Friendster, and many more.

Expand your knowledge about social networks; maximize their uses; learn from different case studies; and hear various experts talk about their experiences and unique perspectives on social networking.

Attend The 3rd Social Networking Conference 2010 this April 22-23, 2010 at Hotel Intercontinental in Makati City. This event, organized by Fiera De Manila and DigitalFilipino Club aims to empower companies, digital marketing/advertising professionals and businessmen/entrepreneurs who are interested in using social networks for promoting their products and services. It is also geared towards dynamic and innovative companies, start-ups, and upcoming players who would like to utilize current technologies in communicating and selling their products/services through social networks as well as find out how the industry works and evolves in an effective manner.

KEY CONFERENCE TOPICS

DAY 1, April 22, 2010, Thursday

1. Keynote Address - The Cacophony of User Generated Content is the Web

Speaker: MARIA A. RESSA, Senior Vice-President, ABS-CBN News & Current Affairs and Managing Director, ANC

2. The Future of Social Networking and Social Norms

Speaker: PAUL PAPADIMITRIOU, Digital Intelligence Strategist, Driving Left, Limassol and Tokyo

2. Social Media Advertising: Measuring Effectiveness

Speaker: PAUL JOHN M. PEÑA, Head - Digital Marketing, Globe Telecom, Inc.

3. Social Media Marketing Strategies Insights and Lessons Learned

Speakers: JUAN ARMANDO V. ROJO, Vice President, Corporate Brand and Communications, Bayan Telecommunications; ALEX DAN TACDERAS, Brand Manager, Kraft Foods

4. Social Media to Promote Philippine Tourism

Speaker: EDUARDO MAPA JR., Managing Director, Media Contacts Manila

5. Video as a Powerful Social Media Application

6. Using Social Media to Disseminate CSR Programs

Speaker: ROSAN CRUZ, Assistant Vice President of Group Public Relations, Benpres Holdings Corporation

7. Harnessing the Power of Social Media by Yahoo!

Speaker: JOEY ALARILLA, Social Media Editor, Yahoo! Southeast Asia

8. Technology Presentation

Speaker: JON-TJIN KEE, Senior Consultant, SEA, EyeBlaster

9. DigitalFilipino Social Networking Awards Ceremonies 2010

You can nominate entries by clicking here

DAY 2, April 23, 2010, Friday

1. Becoming Larger Than Life Through Social Networks

2. Social Media Study by DigitalFilipino

Speaker: JANETTE TORAL, Founder, DigitalFilipino

3. Using Social Media in Political Campaign and Voters Education

Speakers: RACQUEL CAGURANGAN, PoliticalArena.com; NICK B. FONTANILLA, Ph.D., President, The Asia-Pacific Centre for Research, Inc. and President, Philippine Marketing Association (PMA)

5. How Brands are Becoming the Media (and Why Your Brand Should Do The Same)

Speaker: LEAH CAMILLA R. BESA-JIMENEZ, General Manager, Proximity Philippines

5. Panel Discussion: Pitching Social Media Marketing to Clients

Panelist(s): BRAD GEISER, Co-Founder, GeiserMaclang Marketing Communications Inc.

6. Using Social Media in Search Engine Marketing Campaigns and It Influences Your Search Engine Rankings

Speaker: JANETTE TORAL, Founder, DigitalFilipino

7. Is E-Mail Marketing Dead in the Age of Social Networks?

Speaker: CHINIE HIDALGO-DIAZ, Marketing Director, Teleforce Asia Inc.

8. Case Study Presentations of Winners in Social Networking Awards 2010

9. Technology Presentation

Find out more about the complete details of this event, the resource persons, and registration fees by visiting Fiera De Manila’s site.