Saturday, June 30, 2012

Electrolux Reveals 14 Finalists of the Wok-a-holic Kitchen Star

Last month, I announced via this blog a call for submission of entries for Electrolux Philippines' cooking challenge that searches for the next Wok-a-holic Kitchen Star. This highly anticipated cooking competition is back on its 3rd year and presented the 14 finalists who underwent a Culinary Boot Camp yesterday and today. They are very fortunate because they learned from celebrity chef mentors Bruce Lim, Rosebud Benitez, and Jonathan Bautista.

The top 14 contenders were taught various preparation, cooking, and plating techniques during the 2-day Wok-a-holic Boot Camp held in Waltermart North Edsa. Lessons ranged from handling appliances and cookware to food preparation and presentation. Before the day ended, the finalists (who were divided into two groups) had to complete challenges to test their knowledge on the things they learned during the lecture and demo sessions.

Forming the top 14 are Catherine Blas, Tara Cagadoc, Maria Cristina Castro, Maria Chelo Sobremisana, Belinda Custodio, John Mark Dalucio, Roland Jonas Ferrer, Richard Lucenada, Rommel Marcos, Rigette Osoteo, Rosarie Penaflor, Mariela Salcedo, Lorenza Nerissa Sarza-Quintos, and Georgia Shirar. To make the competition more exciting, Electrolux invited 14 bloggers to become each of the contestants official Wok-a-holic online partners to help them campaign for the People's Choice Award.

I was paired with fellow mom Catherine Blas who turned out to also have four kids like me. We do make a good match! :) Please watch her video and do vote for her here. Just look for the name Katherine Blas (somebody made the mistake of changing her C to K). I would really, really appreciate it dear readers. Plus, you'll also get a chance to win cool prizes from Electrolux!

The top six and then top three winners will be announced during the Grand Cook Off at Cash and Carry Makati on July 7 and 8. At the end of the battle, only one will get the privilege to be crowned Wok-a-holic Kitchen Star. He/she will take home the grand prize composed of a culinary scholarship from CCA Manila, an Electrolux kitchen showcase, and gifts from the event's partners.

The Electrolux Wok-a-holic Cooking Competition is made possible through the help of the Center for Culinary Arts (CCA), Meyer, Lee KumKee, BioKips, GastroChef, Solane LPG, Pyrex, Corelle, Cif, and Surf Dishwashing Liquid. Media partners include 96.3 Easy Rock, Yummy magazine, and Good Housekeeping magazine.

Be updated with what's happening about this event. Visit, follow, and vote for my partner cook Catherine Blas via The Little White Book's Wok-a-holic Kitchen Star tab on Facebook. Thank you very much!

* For more photos on the Boot Camp's Days 1 and 2, and to see photos of the other contestants and their blogger partners, please visit the Electrolux Wok-a-holic album in this blog's Facebook page.

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