Wednesday, September 14, 2011

Kris Aquino Becomes Olay's Newest Brand Ambassador

Kris Aquino is as pretty in person as she is on TV. She's also consistent in being spontaneously outspoken :p I found this out myself during a recent Olay Total Effects media event at the Mandarin Oriental Hotel
I admire Kris for being able to keep her skin and figure well-maintained despite her obviously busy schedule. Although she doesn't look her age, she acknowledged realizing that as one ages, so does one's skin and its needs. "As you get older, you'll realize that being maputi is important pero gusto mo talaga na up-close, maganda pa rin ang texture ng balat mo," she told Boy Abunda who was hosting the event that day. 

"Good thing my skin went through an intervention with Olay Total Effects. With [it] I get the whitening I want and I also get the other anti-ageing benefits that my skin needs," she shared insisting that she gladly agreed to endorse the product because she really uses Olay products at home.

In a survey of over 100 whitening cream users aged 25-34, Olay Total Effects Brand Manager Jia Salindong said the findings showed an alarming 90% of whitening cream users still suffer from signs of skin ageing. She confirmed that at around age 25, women may already start to notice multiple signs of skin ageing such as fine lines and wrinkles and that many whitening creams fail to address these. "Instead, they need to upgrade their skin care regimen to a cream that provides both anti-ageing and whitening benefits."
Olay Total Effects address both concerns with its VitaNiacin complex which is composed of powerful skin care ingredients like Vitamin E, Panthenol or Vitamin B5, and Niacinamide that help skin regain its fair, radiant, youthful glow and fortify itself against the signs of skin ageing.

To prove just how effective the new Olay formulation is on typical women, we were shown profile and close-up photos of several ladies. Guests had fun guessing the women's ages together with Kris and Boy. What surprised us all was finding out that a lady most voted to be in her teens or early 20's is actually already 32 years old and is an Olay user.

Ladies who want to look more than just young-looking from afar are recommended to take a closer look and find out if it's time to level up to a skin care regimen that targets both anti-ageing and whitening needs in one bottle. I've been using Olay Total Effects (facial wash, soap, day cream, and night cream) for a week now. Honestly? I'm quite pleased by the results :)

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