Are You a Chic Mom Yet? :)

Early this year, I blogged about Bounty Fresh's new site for moms where members get to access e-recipes from famous chefs, raffles and freebies, information on nutrition, health, wellness, etc.

That time, they were having this contest where moms with the most referrals would get to win signature bags. I regret not being more active in referring members because five moms got to bring home these beauties during the Bounty Fresh event held at the Manila Peninsula Hotel yesterday!

The event formally launched the Chic Moms Club, a one-stop website/online club for busy, tech-savvy, and chic moms. Lea Salonga, Bounty Fresh ambassador and a chic mom herself, graced the event and treated guests to a beautiful song number. She revealed how she enjoys being updated with interesting bits of information that are relevant for moms such as travel, home, and health tips by surfing the net while she travels or while in between takes.

Kathlene Gomez, assistant brand manager of Bounty Fresh, affirms that the event is a celebration of all moms. "We understand how moms are generally busy and we know that a one-stop venues such as the website helps in their time management, while providing entertainment and information as well."

Gomez added, “through the website, we communicate our latest promos such as our Php 10 discount on Bounty Fresh chicken bought at Chooks-to-Go outlets, E-recipes from well-known chefs and of course, exclusive invites to Bounty Fresh events.” 

Well-known chefs Bruce Lim, Sau Del Rosario, Melissa Sison, David Pardo de Ayala, and Jessie Sinscioco joined the launch and answered why they prefer Bounty Fresh chicken. According to Chef Sau, they are impressed at Bounty Fresh's vacuum-sealed packaging because it keeps the freshness of the chicken. "The chicken comes out plumpier and juicier, making our dishes tastier and more delicious. I consider this vacuum-packed chicken the Angus of Dressed Chicken.”  

Also highlighted during the event was Bounty Fresh’s partnership with Rags to Riches, an organization, headed by Reese Fernandez, that helps conserve the environment while providing a source of income for the makers of RIIR bags. 

Since its initial public introduction some months ago, the Chic Moms Club is said to have already generated more than 20,000 members.

*photos courtesy of
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