Tuesday, April 30, 2013

Dole Philippines' Launches "This Is My Dole" Campaign with Brand Ambassadors Phil Younghusband, Jon Avila, Bianca Valerio, and Chef Jeremy Favia

I am a big fan of Dole Philippines because it has a lot of delicious products that my whole family enjoys snacking on and which I also often use when cooking our favorite dishes.

Yesterday was a fruitful day for Dole as it launched a new campaign dubbed This Is My Dole that aims to promote the message of wellness through nutrition, beauty, and health for everyone. After all, there is a Dole product that is sure to satisfy anyone's needs and taste preferences. 

The fresh and hot line-up of Dole's ambassadors was also introduced to members of the media. All four are perfect examples of people with active and healthy lifestyles.

Bianca Valerio, the brand's all around glamazon, is one of they country's favorite fashion and beauty personalities. Her striking good looks and killer physique epitomize all the is glamorous about living a healthy life. 

Chef Jeremy Favia, the handsome chef and gourmand we see on TV cooking shows, shared that it's quite easy to create and prepare quick and easy healthy recipes for health-conscious individuals.

Jon Avila is likewise a wellness addict who has never had a problem with staying fit as he makes it a point to break a sweat and eat healthy. His strong arms and washboard abs are definitely proof that the sun is not the only thing that sizzles this season LOL!

Phil Younghusband, one of the country's hottest football players, is known to lead a very active and busy life. His talents are not limited to sports though as he is also one of the most-sought after product endorsers in the industry. He manifests the strength and vigor that is perfect for Dole Philippines' image.

During the launch, which was held at the Mandarin Oriental, Dole executives unveiled a new video that will serve as This Is My Dole's anthem. It features the different ambassadors doing what they do best while enjoying their favorite Dole products that best suit their lifestyles. 

Everyone present had a great time enjoying healthy cocktails and refreshing Dole drinks that made it easy to escape summer's hot weather.

Keep updated with Dole Philippines' news and promos by liking Dole PH on Facebook and following @ThisIsMyDole on Twitter and Instagram

For more photos taken during the event, please click here.

Post a Comment