Vaseline: The Skin Expert Launches Instant Fair Lotion

I learned something new yesterday. Although Vaseline has been a household name since I was a little kid, I didn't know that it was established way back in 1870! That was such a looooong time ago! 

It was fascinating to finally know how the Vaseline journey started with a chemist named Robert Chesebrough who discovered a rich, creamy substance in Pennsylvania known as "Rod Wax". That discovery led to the creation of one of the most popular household products today, the Vaseline Petroleum Jelly. 

In the past 140 years, Vaseline has added more items to its lineup of products that include the moisturizing lip therapy and an innovative range of lotions. Today, Vaseline products are available in over 60 countries. Its rich heritage of healing and moisturizing qualities continues to be passed on from generation to generation. 

This 2014, the skin expert brand has come up with its newest lotion that ensures world class quality and instant customer satisfaction. Vaseline Instant Fair Lotion is an instant whitening product that allows for fairer and even-toned skin immediately upon application. 

The main ingredients include Microreflectors that allow for instant fairer skin; Vitamin B3 to give long term and healthy whitening; and triple sunscreens for protection against the sun's harmful UVA and UVB rays.

Vaseline / Unilever Executives

The launch last night was held in Black Sheep at the W Building in Bonifacio Global City and was hosted by Maxene Magalona. There, guests got to experience the breakthrough product and learn more about the Vaseline story through a gallery that showcased the innovations, growth, and success of the brand through the years. 

Since I already have fair skin, I only noticed a very slight difference between the color of my arms after I applied the product. So when I got home last night, I experimented on one of my son's arms and saw that the lotion could, indeed, make skin look lighter upon first application. 

Catch Vaseline Instant Fair Lotion booths in selected venues around the Philippines so you can also try the product and see for yourself how it can make your skin visibly fairer in an instant.