Watsons #GetActive Campaign: Making it Easy to Stay Healthy



My husband and I have been advocating for a healthy lifestyle for years now because we really need to value our personal wellbeing, especially for the sake of our children. After all, loving parents wouldn't want to miss seeing their kids grow up and be successful individuals. This is very much possible if we are mindful of our health so we can stay stronger and live longer.

Sam Ajdani, Mr. World Philippines 2016, demonstrates
simple exercises that can be done at home
So it's quite disheartening to find out the results of a research conducted by Watsons Insights on Shoppers Experience (WISE) wherein 66 percent of Filipinos were found to believe they have good knowledge on health. However, 57 percent do not exercise regularly to stay healthy! How's that for irony?!

Yes, majority of Filipinos are INTERESTED about the topic of health. But that is way different from MAKING TIME to be healthy. Excuses range from being too busy or too tired with their hectic work schedules, family duties, household chores, and daily commute in long hours of traffic. The question is, when would you start taking care of yourself? Please, don't wait until you are diagnosed with a serious medical condition like some people I know!

healthy and easy to make mason jar meals 
Cheer up and keep on reading! Watsons, the leading health and beauty chain in the country, has just launched its #GetActive campaign to inspire Filipinos to be healthy through small, everyday active changes in their routine to improve their health. Did you know that the pursuit of health does not require major changes and adjustments in our lives? No, you don't need to start training as a tri-athlete, spend two hours in the gym several times a week, buy fancy exercise equipment, spend thousands of pesos on healthy meals, or cook difficult time-consuming healthy recipes! The key to getting healthy is taking one small step and continue adding on to it regularly.

Viki Encarnacion, Watsons Marketing Director, describes the #GetActive campaign as one of their continuous efforts and part of their commitment to improve the lives and health of Filipinos by inspiring everyone to take small steps to improve their health. She suggests taking the following small steps as they often can go a long way for our health:

• drink more water
• take the stairs instead of the elevator
• take deep breaths in between work e-mails
• walk from one building to another instead of riding a car or taxi if it’s just in the same area
• walk your dog during weekends
• smile more often

(from left) Sam Ajdani, Samantha Purvor, Watsons Grp Mktg Mngr Karen Fabres, 
Grp Trading Mngr Emil Perez, Cat Mngr Rossana Bonifacio, Cat Mngr Vanessa Chua, 
Dr. Mitzi Reodica, Mktg Dir Viki Encarnacion, 
Mktg Mngr Krista Tan, Mktg Sup Helen Capunong, Ann Arias SC
"The list of small steps which we can do is endless. Our days are full of opportunities to do these and Watsons can be their partner to improve their health," encourages Ms. Viki. In addition, Watsons also recognizes the importance of a holistic approach to health. Aside from a healthy diet and exercise, taking vitamins is also important as the latter bridges the nutrient gap people don't get in their regular diet and lifestyle. Vitamins can also help prevent illnesses.

Pedia-gastroenterologist Dr. Mitzi Reodica explains that in the past, the leading causes of death were infectious diseases caused by invading microorganisms. Now, lifestyle diseases are the culprits of human mortality with leading causes being heart disease, cancer, and stroke.

Watsons Vitamins
According to Dr. Mitzi, behaviors that contribute to wellness include:

• being physically active 
• choosing a healthy diet 
• taking vitamins suited for your body's needs
• maintaining a healthy body weight
• managing stress effectively
• avoiding tobacco and drug use 
• protecting oneself against disease and injury 

She also reminds that people are at a higher risk of obesity and diabetes when you spend more time watching TV and a higher risk of lung cancer when you continue smoking. 

Chef Barni demonstrating how to make overnight oats
During the launch, Chef Barni Alejandro of the The Sexy Chef demonstrated how to make a salad and overnight oats in mason jars. Surprisingly, they are very easy to prepare, have healthy ingredients, and are really delicious! From her, I learned that cherry tomatoes have more lycopene than regular tomatoes; violet cabbage has more Vitamin C than oranges; and romaine lettuce has more Vitamin A than carrots! 

At Watsons, there are different brands and products offered to fulfill every individual's nutritional needs depending on age, gender, and preferred form. Choose from Enervon, Conzace, Ceelin, Revicon, Myra E, Centrum, Stresstabs, Berocca, Rogin E, Fern C, and Watsons Generics

lots of Vitamins choices at Watsons
To further inspire shoppers, Watsons is offering up to 20 percent off on selected vitamins for a select period of time in stores. Loyal customers, on the other hand, have a chance to win trips to Bali, Guam, or Sydney; or an iPhone 7 or iPad for a minimum P500 single-receipt purchase of select vitamins and health products. Promo runs until June 28, 2017 and is exclusive to SM Advantage, SM Prestige, PRIMO, and BDO Rewards Card holders. This is in partnership with Hutchgo.com and Philippine Airlines.

So, start doing those small changes in your routine! Perhaps on your next meal or next day at work or school? Start to #GetActive and be healthy with Watsons by visiting any of its stores nationwide :)


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