Friday, October 09, 2015

Real Estate Franchise RE/MAX Launches in the Philippines

Forty years ago, Chairman, CEO and Co-Founder of RE/MAX World Headquarters Dave Liniger and his wife, Gail, set out to build a company in Denver centered on the abilities and performance of the real estate industry's top professionals. "We had the conviction that if people learned all they could, worked hard, did the right thing, and followed their dream, good things would happen. And they have," he affirmed. "Our offices enjoy a unique atmosphere of achievement, quality, and high standards; that's exactly what we hoped for all those years ago."

where it all started
RE/MAX, an acronym for Real Estate MAXimum, is an international brand that has the largest global network of highly successful brokers and agents in 100 countries. It offers end-to-end real estate business solutions to the most common industry problems such as a) recruiting, retaining, and training agents; b) controlling expenses; and c) managing the bottom line. Its hot air balloon logo represents its network deemed to be "Above the Crowd."

"[Our goal] is to promote the success of all our brokers and their agents and to contribute to the professionalism of the real estate industry in the [country]. This lies at the core of our business model, which is expressed in very simple terms: 'Outstanding Agents. Outstanding Results,'" expressed Leonard Campos, President of RE/MAX Philippines.

event hosts David Celdran and Ria Tajuatco-Trillo
interviews Chip Brekken, Director of Global Development
and Leonard Campos, President of RE/Max Philippines
During an event held at Fairmont Hotel in Makati the other night, it was explained that when brokers are starting a business, it is preferable to go for an international franchise that has already been tried and tested not only in the local setting but in other countries as well. 

According to its executives, RE/MAX is considered the #1 Global Real Estate Franchise in the world, the top real estate franchise in Entrepreneur Magazine's Franchise 500, and the leading real estate franchise on Franchise Times' Top 200.

recognizing some of RE/MAX's successful franchisees 
What RE/MAX brings to the table is what's known in the industry as the Power of 8:

The Power of the RE/MAX Name means the franchisee will have a brand with credibility to help him/her sell real estate.

The Power of Recruitment Tools and Support is a multi-tiered approach to help target and attract winning agents.

The Power of Marketing Support helps owner-brokers (franchisees) create awareness among millions of consumers and potential agents worldwide.

The Power of Technology Suite provides franchisees and sales associates access to RE/MAX's powerful proprietary platforms, including Designer, Mainstreet, and iConnect.

The Power of On-Demand Education and Training gives access to training and support systems considered to be best in the industry. Part of core benefits and services are monthly live sales-training events and 24/7 on-demand e-learning courses through RE/MAX University online.

The Power of Business Development helps franchisees and sales associates with referrals to almost 100,000 agents in nearly 100 countries with more than 7,000 offices. In addition, the company's global Multiple Listing System enables franchisees to network and promote their listings globally and do business with other RE/MAX associates worldwide.

The Power of Freedom empowers franchisees to own and operate their own business and even introduce other business models.

The Power to Launch gives the franchisee first rate opening support.

Michelle Perlas
Michelle Perlas, RE/MAX Philippines country manager, explained, "We have a system that has worked since RE/MAX was founded. It has helped people be their own boss and provided them with opportunities beyond making money. We want to inspire more entrepreneurs, especially those who believe in what we do and its power to transform lives."

At RE/MAX, the philosophy and key statement is "Everybody wins." This means whether you are a franchisee or an agent, you get opportunities that will eventually lead to success. You can also browse the many properties for sale on the RE/MAX website to find your perfect piece of real estate.

RE/MAX executives
RE/MAX Philippines is located at the 25/F Citibank Tower II, 8741 Paseo de Roxas St., Makati City. For more details and inquiries, call (632) 511.1429 or 30, email, or visit

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