Sunday, October 05, 2014

Pinkberry Once More Elevates the Yogurt Experience with New Toppings from Sugarpova



I am a big yogurt fan and enjoy visiting Pinkberry whenever there's a chance to indulge in a cup or two of the brand's delicious frozen yogurt. You can read about my first Pinkberry experience here.


From the initial two flavors -- original and green tea -- launched nine years ago in West Hollywood, California, the brand has expanded its menu to over 18 flavors that are rotated seasonally. Each serving uses only real non-fat yogurt and real non-fat milk. The Philippines is Pinkberry's first market in Asia with the opening of Greenbelt 5 as its flagship store in December 2011.


Last week, I had the pleasure of visiting Pinkberry's SM Megamall branch for the first time. I love the store's bright colors and cozy ambiance that's perfect for get-togethers with friends and family, especially kids.



This month, Pinkberry once again elevates the sweet treats experience by partnering with Sugarpova, a candy line by international tennis sensation Maria Sharapova and candy veteran and founder of international retailer IT'SUGAR, Jeff Rubin. The premium gummy candy collection is definitely a great match for Pinkberry's refreshing froyo.


With colorful and unique shapes, Sugarpova gummy candies are now available as toppings to your favorite Pinkberry flavors, particularly the strawberry and cherry variants. Choose from the Sugarpova Flirty Mini, a fruit-flavored candy in the shape of kissable lips; Sugarpova Smitten Sour Mini, a sour rainbow candy ribbon; and Sugarpova Flirty Sour Mini, a collection of sour fruit-flavored lips, hearts, and stars. 


Originally launched in 2013 through IT'SUGAR and Selfridges stores in the United Kingdom, the gummy candy was first marketed in the U.S. just last August with 250,000 bags sold in the first three months. As written in the Sugarpova website, "Sugarpova is a premium candy line that reflects the fun, fashionable, sweet side of international tennis sensation Maria Sharapova." It's good to know that a portion of sale proceeds will go to her charity, the Maria Sharapova Foundation


Aside from the special tie-up with Sugarpova, Pinkberry is excited to be launching its new tart and light cherry flavor made from real bits of juicy cherries to capture the delicate, delicious flavor of fruit fresh from the market. The new flavor is best paired with shaved milk chocolate and chocolate sauce to make Chocolate Covered Cherry or with fresh strawberries, honey almond granola, and agave nectar to make Cherry Crumble. You may also want to create Cherry Pie with a waffle cookie and strawberry puree or Cherry Macaron with coconut and toasted almonds.  


In addition to froyo, Pinberry also serves fruit parfaits, fruit bowls, smoothies, and waffle cookie sandwiches. Branches are located in Greenbelt 5, Alabang Town Center, SM Aura, Power Plant Mall, and SM Megamall Fashion Hall. 


Get chances to enjoy more Swirly Goodness by joining these promos:

1. Post your order of Pinkberry yogurt with at least one Sugarpova topping on Instagram and tag @pinkberryph #sharapinkberry and get a chance to win P500 worth of Pinkberry gift certificates. One winner will be chosen every Friday until October 24, 2014.

2. It's BOGO (Buy One Get One) on all salted caramel products every Friday until October 17, 2014 from 5PM until the store closes. Get any two salted caramel items, pay for the higher priced one and get the other for free! 

I swirled my own yogurt! :)
For other news and updates, please log on to www.pinkberry.com.ph, like www.facebook.com/PinkberryPhilippines and follow @pinkberryph on Twitter and Instagram.


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