BPI and SMART Launches the ‘BPI Load SMART and Win!’ Promo



SMART Communications subscribers are in for a treat as the Bank of the Philippine Islands (BPI), through its mobile banking platform BPI Express Mobile, partners with SMART to introduce a new prepaid reloading promo.


"BPI Load SMART and Win" gives BPI mobile banking clients convenience in loading phone credits without needing any WiFi connection as well as a chance to win SMART Money cash credits. The latest promo was recently launched at the SMART Jump Experience Center in SM Megamall Cyberzone


Frederick Faustino, AVP, BPI Mobile Banking Channel, shared, “BPI and SMART commits to continuously offer fast, secure, and easy mobile banking to our mutual clients. We want to make even the most basic of transactions, like prepaid reloading, extraordinary by rewarding our clients through the 'BPI Load SMART and Win' promo'.” 


“The promo is both SMART and BPI’s way of rewarding our customers for their continuous patronage of our service,” further explained Lawrence Ferrer, Head of Financial Services, SMART Communications Inc.

To enroll in BPI Express Mobile SMS-based mobile banking, SMART subscribers only need to text “enroll [space] their 10-digit BPI, BPI Family Savings Bank, or BPI Direct account number [space] 2-digit Joint Account Indicator (JAI)” to 3274 and follow the instructions via SMS.

L-R: Jake Alejo, Brand Manager, BPI Express Mobile;
Lissy Relova, Assistant Product Manager, Smart Financial Services;
Frederick M. Faustino, AVP, BPI Mobile Banking Channel; and
Lawrence Ferrer, Head, Smart Financial Services
This promo will run from October 15, 2013 to January 15, 2014.

Per DTI-NCR Permit number 8821, Series of 2013.

For more information about BPI Express Mobile visit www.bpiexpressonline.com.


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